Getting back at the Hyping Point

29Jan08

Seth Godin has a thoughtful response to the wonderful Fast Company story “The Un-Tipping Point” by Clive Thompson.
Unleashing the Ideavirus didn’t spread because ‘important’ people endorsed and promoted it. It spread because passionate people did.
One more reason not to obsess about the A list in any media category. Worry instead about people with passion [...]

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